Lib Tech is an American snowboard company known for its radically innovative approach to snowboard design. Some of Lib Tech's technologies include "Magne-Traction" which is a set of 7 bumps along the length of a boards sidecut specifically sized and located to improve edge hold and focus control and power, and "Banana Tecnology" which reverses the snowboard’s camber between the rider's feet allowing the board to rest on its center when placed on a flat surface. Lib Tech is well known in the snowboarding world for the brands longtime commitment to environmental sustainability. Some of Lib Tech's snowboard team include snowboarders Jesse Burtner, Martin Cernik, Travis Rice and Jamie Lynn.